Clarium™

Supporting Enterprises with Advanced Cybersecurity

Clarium™ is a strategic partner and niche provider with advanced
technology with deep industry knowledge to help their clients navigate complex challenges and achieve their strategic goals.


Their mission is to deliver exceptional quality and service through teamwork and innovation.

Introduction:

Where they started?

Where they want to go?

Point
A
Point
B

Where they started?

Clarium™ have been around for decades in embracing AI-Driven Future for companies. They provide Digital Innovations and Cybersecurity support for companies in need.



The company was doing okay in introducing themselves to big customers but it was not enough.

Where they started?

Clarium™ wanted to be the world  trusted partner who harnesses the power of AI to foresee challenges, create innovative solutions, and deliver services that keep our clients at the forefront of their industry, ensuring sustained growth and long-term success.

Challenge:

What’s holding them from getting there?

Point
B

Clarium’s services and offers were top notch but they were having hard time communicating these offers to the big customers. 
They didn’t have high perceived value & a great first impression due to a lack of proper brand identity design. 



There brand & visual identity was holding them back. They needed to do their branding to:

  • Increase their Perceived Value

  • Increase Marketing Effectiveness

  • Differentiate their brand from Competitors

  • And build Credibility & Trust

[Step 01]

Logo Design

We’ve come up with a simple logotype with a unique touch on letter “C”

[Step 03]

Brand Identity Refresh

Building Credibility & Trust in every interaction using identity design

Now that we have our new logo, we can build the brand identity design & system that elevates the brand experience at every touch points, here are some of the things we have done:

A. Color Palette

B. Typography

D. Brand Guideline


[A] / [B] Color & Typography

We went on to refine the color palette. Aiming to enhance the brand’s visual identity, whose foundation remains rooted in deep, earthy tones that have symbolized WeShip’s stability in alcohol logistics. The aim was to strengthen the brand’s character while maintaining recognition.

Client’s Word,

“Perkk™ is the best --- I would definitely reach them out & refer them to anyone who is looking for a brand identity design, especially for companies in the Tech Sector”

Mr. Anonymous
From Clarium™

Impact // Result:

Unleashing Innovation and
Reliability in the Digital World

Clarium™ has achieved significant milestones in their goal, which is acquiring huge market share in the US Market and providing the most advanced cybersecurity service. 



They feel like the have the look & branding that they are proud of and they are pushing forward now towards being the #1 in the industry.